Understanding SEO - Free

Image via WikipediaI got a lovely Freebie for you! How about Googles very own Search engine Optimization Starter Guide PDF
I can continue to give you all the tips in the world however if you do not understand how Google likes us to present out web pages, yes the Dos and donts! then there is no point in me going on.
apologies for not giving this earlier, I just happened to find this after an online associate sent me to a site for something else, and after clicking a few links I came accross the actual document that Google gives to its staff. To explain how they want to see SEO on a webpage, or rather their bots do when they crawl it!

I wish I had this earlier in my online career, so easy to understand, and we all get so blinded by following other sites, we forget that google itself provides us with great tools to help us in our quest to get onto Google pages, and recieve traffic.

So do not hesitate, download your free Google SEO TIPS-

Read it and read it again, and make sure the red bits are noted in the back of your mind, and try it out the next time youwrite your web page!

Google loves your images using Alternative Text.

Help Google find your Pictures using the alt= tag (alternative text) The alt attribute is not actually a tag but it is referred to as the "alt tag"

I am going to show you today how I rank page 1 Google for images the easy way. How to use the alt= to add a SEO boost to your pictures on your webpages.The alt attribution tag allows you to provide text for the object or picture you are inserting. Think along the lines of search engines cannot see (look at) your picture and know what it is, so tell them. Or if a visually imparied reader was using a programme that reads the text, how would they know what your picture was of?
So we are gong to make sure every single imagehas an alternative text explanation.(alt=)

Do you panic at the site of HTML? Don't worry this is so easy, it will become second nature to find it every time you insert a picture using HTML code. I just want you to spot 1 piece of code.

Did you know that most people searching online search via the images search? And we all know that a picture tells a thousand words. So use Pictures wisely , and legally! Remember just because it is on google does not mean it is not copyrighted, so always check the terms of use.
I was helping someone with their online store, and saw immediately that they were not optimising their images for search engines.
Their images were all named. Project 1.jpg and  project 2.jpg  Google did not know that they were purple, wedding invitations, that could be customized.  So we had to make sure google and the other search engines knew this.So we gave each card the relevant color, that they were customizable and it was a wedding invitation. this also can bring in targeted visitors ready to spend, as they will find exactly what they are looking for.

 I have had great success from the technique and have found my pictures ranking Page 1 Google for image search, and indeed this is where most of my traffic comes from.
Using pictures and images for your writing is an important factor in creating your pages.
I like to use Allposters.com and Art.com   and for keeping within copyright law, would suggest anyone using images on their pages sign up to them.
They provide good affiliate programmes, and recording stats,  so you can earn  if someone buys a picture via your website.
They are both very easy to use, and provide all the links for you to place the pictures on your sites. I use both.
I am going to use this pretty picture to show you how to optimise your images for SEO.

Field of Purple Flowers
Buy This Allposters.com

To make an image visible on your page you will paste firt the Html code provided for the picture, which will include the destination URL and the IMAGE url, and description of image to search engines ( alt=)  and the text to be shown I will use art.com as an example.

<a class="APCTitleAnchor" href="http://affiliates.allposters.com/link/redirect.asp?item=3722856&AID=651977733&PSTID=1&LTID=1&lang=1" target="_blank" title="Field of Purple Flowers"><img src="http://imagecache6.allposters.com/SML/27/2740/22PND00Z.jpg" alt="Field of Purple Flowers" border="0" height="86" width="115"></a>

<BR>

<span style="font-family:verdana,arial,helvetica;font-size:10;" >

<a class="APCTitleAnchor" href="http://affiliates.allposters.com/link/redirect.asp?item=3722856&AID=651977733&PSTID=1&LTID=1&lang=1" target="_blank" title="Field of Purple Flowers">Buy This Allposters.com</a><BR>

</span>

You will copy and pate the whole html code into your page, and will stay as is the highlighted RED section is what we are interested in for today

You want your picture to explain to search engines what your page is about, using your keywords. Now say I was using this picture for my page titles "Lavender Health Benefits" actually the name "field of purple flowers" is okay as it does explain what this picture is about,  but what kind of flowers? Lavender....our page is about Lavanders health benefits

so we are going to change the alt= to tell search engines what this picture is about.

so the replacement text will look like this
alt="field of purple flowers- lavander-health benefits"
when you are saving a picture to your harddrive to use, Save it using your keywords here too.
Instead of save as "003.jpg" change the name to what the picture is "child holding a rabbit.jpg"If you are using more than one word divide by a hypen,(-)  do not keyword stuff, search engines are too smart now.

I have a download pdf available for easy reference and shows how I hold Page 1 rank 1,3,4 for images for my products!
Download here - How to Get on Page 1 Google with images 

 Just for your information I highlighted the Height and width, part of the codes,  you can manipulate this to suit your preferred size, always keep in ration, if you take 100 off the height, take 100 off the width etc.


Did you know to do this, will you be trying it now? anything else you are unsure of? and I can help with, let me know what your thoughts are....
  
Lisa 

Using Social Media to Get traffic and Visitors your Web Pages & Build your Pages Backlinks

Are you making the most of all the places you can get the word out about your pages, and websites?

Many of us who create web pages, find the hardest part is finding traffic, and getting visitors to our pages, now take Squidoo as an example, where you can create web pages for FREE and publish them, but what use are they to people if they cannot find them.



I do not belive in spending money when I am trying to earn it. Internal traffic that the structure of Squidoo (where I do the majority of my writing online) provides is great, however no matter where you page is published on the web it is useless unless you get the word out.
The best way for me was by joining several Social media sites.  Now depending on your interests or "niche" I find it best to join the networking sites that will suit you best, many though have all the catagories you would need. If you intend to just drop your links in, and leave, then you will soon find your followers dropping off, you want to build followers, give them useful, information, create quality posts, In the beginning make the extra effort, go and see what your followes are doing, check them out, if you like it share it, to share their work.  The author knows when it has been shared, and will make a mental note, to check out your work, and perhaps share yours.
Lets look at

Twitter

the most obvious and my favourite, it is so easy to use,  and I like to see that visitors do indeed click on those tweets.  My tweet for this blog showed up within 50 minutes of publishing. Page 1 Google

 I love that you can just tweet short and sweet. and most webpages have built in facilities to tweet things of interest.  It is also being debated just now about how tweeting your newly published page is indeed getting your page indexed super fast! (see picture below)
But how do you get followers? This is a question many ask, and it applys for all social bookmarking and and media sites.
Make sure you have a link to where people can find you online on all your pages, have a search for like minded people within your interests, follow them and you will start to see you following building up.

You will be amazed at how this start to build up as you go along, but a word of caution, post your links too many times, you will be seen as a spammer, posting not enough people will lose interest in what you have to say.
Posting Unique, Useful content will bring in traffic, and posting rubbish will see you page end up in the dump.

Give a little too, if someone gives you a vote, make sure to check out their work too, if you are just seen as taking then people won't give either, so remember if there is a community have a look around, join in, make new associates, even if its for 10 minutes, it all is in the benefit of your online work. Yes there are peole who just spam, or giving useless information or just want to sell you something, you soon work out who they are, and just move on.

Other Social Places you can find me at and connet, come on over and join, you will be pleased to see some familiar faces from Squidoo, and If you are not a member of Squidoo, they are a fantastic community of people all sharing the same goals, Working online making extra money from home.

• Facebook- do you have a facebook page  for your business?  set one up today for free, FB will give you all the tools you need to help you promote your page.

• DIGG- Submit links to your favourite pages

• Stumble Upon - fun site  (once you are set up find me there LisaAuch)

• Reddit - They do have a maximum submission amount within the day (once your set up find me - LisaAuch)

• Tumblr 
• Pinterest

How about Social sites that you can earn some money from?

A brand new site, ran by a very successful Squidoo lensmaster and his online partners, earn money here with sharing adsense and sales modules.

•  Join Wizzley Now write articles on Wizzley, has strict policies in place, brand new website, and rising fast up the page ranks - Moderated and great for backlinks

• She Told Me - a fun site with adsense sharing

• Best Reviewer - another 100% adsense sharing site, make a top 10 best of list! So much fun

And last but not least, if you  have a blog, who knows about it, even if you use that blog to just write about your articles to get backlinks, follow others who have similar blogs,  If you are asked to leave a comment, leave a comment, people like to see what others are saying and you will be surprised how many people may click on your profile picture or name, I
If they are interested in what you are saying. It may not be my blog your interested in, but I bet some of my readers would be interested in YOUR work.

there is a whole world wide web out there for you to explore, so go and explore it, and if you bump into me, remember and say Hi, I love meeting fellow marketers out and about.

NEW Google Update Penguin 2.0 - Must Read the Future of The Affiliate Marketer